Saturday, July 15, 2006

Freescale- One To Watch

Freescale is not a company known to most consumers. However, they are working on technologies which will thrust them to a near Intel-like status in the public limelight.

The first technology to put on your radar is UltraWideBand (UWB) as enabled by Freescale's Direct Sequence UWB chipset. This technology will take Bluetooth-like communications to where it is needed... more than 1GB/sec, minimal power consumption and plug-and-play connectivity. This will enable many industrial applications and, in the home, all manner of wireless media comms.

The second technology is the Magnetic Memory chip which uses magnetic switches rather than electrical charge. So why is that different to a hard drive? Well, there is a holy grail in enabling rich OSs such as the Windows platform to boot up near instantaneously. Accessing data from a harddrive is too slow. You need to use memory. The workaround in Vista might be to maintain power whilst the PC is effectively on standby. Goodbye environment. Flash has long term data degredation problems so is not appropriate. However, magnetoresistive random-access memory (Mram)might just be what is needed to boot up from.

Watch this space.

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1 comment:

Anonymous said...

Freescale has finally released the MRAM chip into the market .. that is a first in a $50billion plus memory chip market.

So i guess Freescale is not only here to stay .. but it is here to dominate.